Uniqlo Flagship Store Campaign

I have always been a big fan of Uniqlo so I was excited when asked to be a part of their new campaign celebrating the first global flagship store in Southeast Asia and Singapore. The campaign “Your Stage Now Live” featured 9 individuals from different walks of life and how they express themselves doing what they love. We did a photo shoot, video shoot and a short interview session. You can see the full campaign here.

Uniqlo global flagship store in Orchard Central officially opened on 2 September 2016! Our posters are placed in a few locations within the 3 story store and the video clips occasionally appear on the 286 digital screens around the store!

Uniqlo Flagship Store
Pierrot pouch spotted in Uniqlo!

There are also 2 giant billboards around Somerset Mrt Station. I thought the line they had selected for my picture was very appropriate ‘What is life without dreams?’.

Here’s the interview!

Last but not least, I would like to share some behind the scenes pictures shot at the charming Thow Kwang Pottery in Singapore as it was a really memorable experience for me. It was amazing working with professionals from both Singapore and Japan. Special thanks to Kinetic Singapore and Uniqlo SG for this opportunity!

Uniqlo Flagship Store


Uniqlo Flagship Store

Uniqlo Flagship Store

Uniqlo Flagship Store

Uniqlo Flagship Store

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